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Island

Preferences before faces.

A swipe app built for Arabs, Christian, Muslim and Druze: you answer what matters first, then see people with a match percentage.

Lololesh film still

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StatusBuilt · unlaunched

19questions asked before anyone sees a face

3communities in one app: Christian, Muslim and Druze

$660MMENA online dating market, 2024 (about)Ken Research

On first open you swipe through what decides a match. Only then do you see people, each with a computed match percentage.
Nineteen questions cover the things that decide whether an Arab match survives the first meeting with the family.
Built for Arabs: Christian, Muslim and Druze, three communities in one app that nobody else serves together.

Structure: A partner venture

A portrait behind fluted, frosted glass: readable only as colour and posture

Yes or no, before any photo: religion, children, education, work, sport, cooking, music, social life and more.
The match is computed: every answer moves the percentage, and each card carries its match in the corner.
Faces come last: the face clears only when both people swipe right, and chat opens only on that mutual right-swipe.
Privacy by design is a constraint from day one: a leaked profile can cost a woman more than an account.

Languages: Arabic + English
Build: Android
Questions: 19, each with its own drawn icon

The Lololesh matching screen, seen through frosted glass

MENA online dating was worth about $660M in 2024.
Nobody has built the Levantine version of what Muzz proved.

Sources: Ken Research

Freemium. A subscription unlocks unlimited swipes and who-liked-you.
Boosts, and a share of the local coupon layer.

Start in the Galilee and Haifa, one region at a time, with events and places before ads.
Birwa: an opening party to launch the app in the Galilee, plus outdoor billboards and a bus wrap.
Speed dating as the acquisition channel, not an afterthought; snipe spots at wedding-dress shops, couples' cafés and Fattoush.
An in-app coupon layer with local cafés, florists, bars and restaurants.

Muzz: 21M members, the religious filter proven at scale.
Hawaya: 4M users; Match Group's app for the Arab world.
Three communities in one app, Christian, Muslim and Druze: nobody else serves all three.

Sources: Wikipedia, Global Dating Insights

Bilingual in Arabic and English throughout, with single sign-on; chat unlocked only on a mutual right-swipe.
Built under the working title "Mahbas" from a written brief; the source, a compiled build and the full screen list exist.
The heart-string mark, typography studies, the nineteen-icon preference set and the matching-screen mockups.
Never launched: the question is not whether it can be built, but pressing go.

Finish and launch: close out the build, store listings and moderation, then the Galilee and Haifa launch.
National: Israel, then Jordan and Palestine, with a moderation team and support in place before growth.
Regional: the Gulf and the diaspora, an Arabic-first brand, and coupon partnerships at scale.

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